Diploma in Advertising and Marketing Communications - St. Lawrence College

Program Description

There are few careers as exciting, creative, and uniquely challenging as Advertising. We train students to deeply understand the consumer psyche and develop marketing communications messages that reach and influence target consumers. Are you a “people person”? Do you love digital media and all things online? Are you a strong communicator who likes ideas, persuasion and the creative side of business? Advertising may be for you. Read on…

This program includes amazing experiential learning opportunities and small class sizes that prepare students for an exciting career in advertising and marketing communications, where there are labour shortages in major markets. This means a wealth of job opportunities!

You will be exposed to and practice the complete realm of advertising communications: creative planning and media buying, direct response and digital advertising, content development including blogging and video production. You will prepare advertising campaigns for real clients that embrace all elements of communications. You will learn how to evaluate and recommend various marketing communications solutions to resolve business problems.

We offer a two-year program and a three-year option with the first two years being common to all Advertising students. Students in either stream can choose to graduate with the two-year diploma or continue with the third year to explore more deeply the full breadth and scope of integrated marketing communications; a field with strong job prospects across all industries.




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School/Campus: St. Lawrence College - Kingston Campus (Ontario)

Program Level: Diploma

Program Duration: 2 years 

Intake Schedules: September

Language Requirement: Waived 

Practicum/Work Experience: N/A

Post Graduation Work Permit: Eligible

Career Opportunities:
  • Marketing Communications Coordinator
  • Copywriter
  • Social Media Community Manager
  • Media Sales Rep
  • Client Services
  • Digital Marketing Coordinator
  • Blogger
  • PR Coordinator
  • Event Planner
*Tuition: CAD16,000 for 1 year

*Admission Application Fee: Waived

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*All fees are subject to change without notice. Please note that tuition fees per year may vary depending on the type and amount of courses that a student enrolls in. Tuition is subject to change without notice and annual increases.