Diploma in Marketing and Advertising Management - Holland College

Program Description

In the Marketing and Advertising Management program you will examine real life marketing situations, learn how to conduct market research through focus groups and surveys, and how to use that information to build marketing, business, and public relations plans. Emphasis is placed on developing your written and oral communication skills through group work and presentations.

Throughout the program, you will build your network of contacts at industry events and during on the job training. Students and graduates are in demand for the marketing skills they acquire, especially in digital marketing for small business. By the time you graduate, you’ll be ready to enter the workforce, or you may continue your education through a degree pathway.






School/Campus: Holland College - Charlottetown (Prince Edward Island)

Program Level: Diploma

Program Length: 2 years

Intake Schedules: September

Language Requirement: 
Applicants must demonstrate language proficiency by submitting one of the following:
  • IELTS- Academic Overall score of 6.5 with no other band below 6
  • CanTest 4.5 in each section
  • Cambridge Advanced English Score B2, no less than 169 in each skill
  • TOEFL- paper based Manual score of 550
  • TOEFL- internet based test 85
  • CAEL Overall Score 60, with minimum 50 in each band
  • Pearson Test of English 58
  • CLLC Completion of level 6 or higher
  • Quest Minimum 75
  • Study Abroad Canada Language Institute Completion of Intensive English Program – Level 8
  • English 621* 70%
*In order for us to waive the language proficiency requirement, you must have graduated from a Canadian high school and have completed English 621 or the provincial equivalent with a minimum grade of 70%.

English proficiency results must be current.


Practicum/Work Experience: NA

Post Graduation Work Permit: Eligible

Career Opportunities:
  • Marketing departments
  • Advertising agencies
  • Service firms
  • Government agencies
  • Retail organizations
  • Non-profit organizations
  • Market researchers
  • Public relations firms
  • Self-employment
  • Sales
*Tuition: Average $10,000/year
*Admission Application Fee: CAD100

Through Gateway to Canada, your Admission Application will be made easy. Apply for Admission Now!


*All fees are subject to change without notice. Please note that tuition fees per year may vary depending on the type and amount of courses that a student enrolls in. Tuition is subject to change without notice and annual increases. 

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